• chartreuse

    An audience without a performance is call MySpace! Thanks for the kind words…

  • Fraser

    MySpace has a performance. The potential benefit offered to users of MySpace is the performance. Without properly managing the site to continue to create the potential of possible benefit the audience quickly becomes a crowd that disperses. It’s the management of the performance (MySpace’s promise of potential benefit) that is an element of the sustainable business model.

  • https://chartreuse.wordpress.com chartreuse

    An audience without a performance is call MySpace!

    Thanks for the kind words…

  • http://www.disruptivethoughts.com Fraser

    MySpace has a performance. The potential benefit offered to users of MySpace is the performance.

    Without properly managing the site to continue to create the potential of possible benefit the audience quickly becomes a crowd that disperses.

    It’s the management of the performance (MySpace’s promise of potential benefit) that is an element of the sustainable business model.

  • chartreuse

    The audiences of the future create there own performance. Your job is to be Ryan Seacrest.

  • chartreuse

    The audiences of the future create there own performance.
    Your job is to be Ryan Seacrest.

  • Fraser

    To some extent the audiences of the future develop a portion of the performance. But without a potential promise, the presence of an audience isn’t enough to add sustaining value to the performance. Without a potential promise there is no sustaining value. Without a sustaining value the audience disperses – in search of another performance that holds a potential promise. Without an audience Ryan Seacrest is simply a guy with a really big smile. Your job is not to smile, but to ensure that the potential promise is always visible to your audience.

  • http://www.disruptivethoughts.com Fraser

    To some extent the audiences of the future develop a portion of the performance. But without a potential promise, the presence of an audience isn’t enough to add sustaining value to the performance.

    Without a potential promise there is no sustaining value. Without a sustaining value the audience disperses – in search of another performance that holds a potential promise.

    Without an audience Ryan Seacrest is simply a guy with a really big smile. Your job is not to smile, but to ensure that the potential promise is always visible to your audience.

  • http://disruptivethoughts.com/?p=79 Potential Promise (Or, The Key to Building Network Value) at Disruptive Thoughts

    [...] The problem with just audiences is that without a performance the audience becomes a group that disperses, leaving nothing. (We saw this with Friendster and we’ll see it again with // Used for showing and hiding user information in the comment form function ShowUtils() { document.getElementById(“authorinfo”).style.display = “”; document.getElementById(“showinfo”).style.display = “none”; document.getElementById(“hideinfo”).style.display = “”; } function HideUtils() { document.getElementById(“authorinfo”).style.display = “none”; document.getElementById(“showinfo”).style.display = “”; document.getElementById(“hideinfo”).style.display = “none”; } [...]